ONLINE VERMARKTUNG

Yahoo mit neuem Head of Trading EMEA

24. Juli 2014 (hc)

Marc Bignell wird neuer “Head of Trading Yahoo EMEA”. Bignell kommt von Omnicon, wo er 20 Jahre tätig war, zuletzt als Chief Investment Officer. Er soll von London aus arbeiten und an Dawn Airey, seines Zeichens “Senior Vice President Yahoo EMEA“ berichten. In seiner neuen, neu geschaffenen Position soll Bignell Agenturbeziehungen und Vereinbarungen im Mediahandel pflegen und ausbauen.

Marc Bignell wird eng mit Brigitte Cantaloube, Commercial Director, Nick Hugh, Head of Display Solutions und Patrick Albano, Head of Solutions Development, zusammenarbeiten. Dawn Airey, Senior Vice President Yahoo EMEA: “I am thrilled Marc is joining us. He is an industry heavyweight with exceptional senior trading and commercial leadership experience across all media types and key global markets. With a great understanding of the technological advances in the industry and experience of leading large and diverse teams and a great team playing attitude, Marc’s credentials speak for themselves. Therefore, he is the ideal appointment to lead our agency trading relationships in the EMEA region and I can’t wait for his contribution to our success to begin.”