http://youtu.be/H06EGJ0g5Mw

AD TRADER CONFERENCE 2012 - Enabeling The Real-Time Market

How Technology is transforming the Online Advertising Industry Panel Session with:: - Brian Lesser, CEO Xaxis - Shane Shevlin, Director of Business Development IPONWEB - Erich Wasserman, Co-Founder and GM EMEA MediaMath - Gustav Mellentin, Co-Founder and CEO Adform - Nigel Gilbert, UK & EMEA, AppNexus Moderation: Ciarian O'Kane, ExchangeWire