Team Lead Programmatic Advertising bei Zalando Media Solutions in Berlin oder Hamburg
Zalando Media Solutions is Zalando’s new unit in the digital marketing landscape. Its defining purpose is to create meaningful connections between brands and consumers through a deep understanding of their personalities. The company is active in 15 European markets, constantly launches new marketing tech innovations and works with sophisticated brands, agencies and publishers from the fashion world and beyond. Thanks to its holistic mix of the latest data-driven technology, in-depth audience insights and data science methodology, brands like Nike, Adidas, Converse, G-Star RAW, Sky, and Douglas have all produced successful campaigns.
ZMS has ambitious growth targets and we are currently looking for a Team Lead who is seeking a new challenge in an entrepreneurial, fast growing and exciting environment.
What You’ll Do
- You will be responsible for Zalando Media Solutions (ZMS) RTA campaigns across all our markets
- You will lead a team of programmatic campaign managers and are responsible for their development and training
- You will strive for best-in-class campaign management and define the perfect workflow for your team in campaign set-up, optimization and reporting using all relevant technical platforms: adserver, DSP, DMP etc.
- You will structure and organize (beta) tests across the portfolio
- You will master and stretch relevant tools of Google ecosystem (DCM, DBM etc.), explore new functions and question them
- You will see opportunities in improvements and go for them, addressing your ideas to relevant stakeholders, e.g. developers, sales and account managers
- You will work with first and third party data to build target audiences in our DMP to deliver high end campaigns based on data driven optimization
- You will work closely with the Inventory Manager to align on the supply side
- You will have a regular exchange with the sales and account managers in order to understand the needs and advise them in the planning, executing and reporting stages
- You have at least 5 years of work experience in Display advertising.
- You are an expert in programmatic campaign management – with a proven track record of successful campaign strategies
- You’ve at least 2+ years of work experience in performance marketing, experience in an in-house agency is a plus
- You are up to date on the latest developments in this field and comfortable explaining how RTA works
- You have experience managing a medium size team
- You know how to prioritize and manage workloads across multiple campaigns and/or clients
- Ideally, you’ll have experience working with DBM
- You are staying on top of things knowing all new products, innovations, and tests coming up both internally and with our partners
- You have an untiring drive to test out new options and question existing solutions
- You are passionate about the tech side of things and you have a good understanding of how different products work on the back-end
- You have a very good understanding of numbers, KPIs, and analytics and ensure that your team is fully equipped to steer the campaigns towards the different goals
- You have an efficient and result-oriented working style, strong analytical and critical thinking skills
- It’s likely you’ve worked at a trading desk or ad-tech company
Our recipe for success: think big and act fast. What you are doing today will affect millions of customers tomorrow. At Zalando, you have the chance to work on the world’s best online fashion experience in a rapidly growing international company!
- Boredom doesn’t get a look in here! Zalando is a working environment where something new happens every day
- An international team of experts to inspire and support you
- Training and further development opportunities to expand your skills and help you on your way
- Exciting career paths tailored to your skills and development potentials
- The security of an expanding company with more than 7,000 employees and a company pension scheme
- Attractive employee discounts in our online shop
- An easily accessible workplace right on the main arteries of the hottest Berlin districts
Want to join us?
Then we’d be more than happy to receive your application via the job portal!
Any further queries? Please do not hesitate to contact us via email: email@example.com